Turn content into sales across every channel

Tolstoy lets you publish shoppable videos to TikTok Shop in one click, or create new TikTok-ready content with AI Studio's UGC templates. Your videos are automatically tagged and synced with your products. Select your videos, click publish, and they go live on TikTok Shop immediately.

Yes. Tolstoy's AI Studio lets you generate TikTok-ready videos in minutes without filming new content.

What you can create:

• UGC-style templates built specifically for TikTok format
• Hundreds of variations from your existing content
• Different hooks and visuals to test what performs best
• Auto-tagged videos that sync directly with your product catalog

Every video is automatically published and tracked so you can optimize fast.

Learn more about AI Studio.

Yes. Tolstoy supports bulk publishing so you can send multiple videos to TikTok Shop at once. All products are automatically tagged and synced, so you can publish your entire video library without manual work for each upload.

Yes. Tolstoy lets you schedule posts in advance, so you can plan and publish your shoppable videos to TikTok Shop according to your social calendar.

Tolstoy provides a single dashboard where you can track performance across your site and TikTok Shop.

What you can measure:

• Engagement and sales by individual video
• Performance by product to see which items sell best through video
• Campaign insights to guide your next creative decisions

Learn more about Tolstoy.

Yes. Tolstoy is a single hub for video commerce where you manage all your channels from one place.

Supported channels:

• TikTok Shop with one-click publishing
• Walmart homepage video carousel
• Shop App store and PDPs
• Your website across homepage, PDPs, and collection pages
• Email flow and campaigns

This keeps your content consistent across every channel and gives you a single source of truth for all video campaigns.