## 2x

Higher add-to cart rate

PDPs with AI Studio video vs. the same PDP without video

## 3x

AOV uplift

Average increase seen across Tolstoy’s 2,000+ brand partners

## 10x

Conversion lift

Based on results from 500+ brands using AI Personal Shopper

## What brands are saying about Tolstoy’s AI Commerce Platform



Our goal was to intelligently incorporate AI to improve the customer experience, and Tolstoy delivered 100%. Any brand not doing this will fall behind

Each of Tolstoy’s products brings its own value, but using the full platform together completely transformed how customers experience our products. The team is incredibly fast and thoughtful, always coming up with new ways to help us get the most out of Tolstoy.



Katherine Redd

eCommerce Lead @ Hampden

### 7x

lift in conversion rate on PDPs with Tolstoy video content

### 232%

AOV Uplift on PDPs with Tolstoy video content

### 11x

Conversion rate for users engaged with Personal Shopper

[Read full story](https://www.gotolstoy.com/customer-stories/hampden)



It was exciting to see the real impact the AI Personal Shopper had on conversion. We ran the test to understand its commercial value – and it absolutely delivered. The results made it clear that this tool isn’t just smart, it drives measurable results.



Soul Naylor

eCommerce Coordinator @ CSB

### 6.0 %

lift in conversion translates to thousands of incremental orders.

[Read full story](https://www.gotolstoy.com/customer-stories/csb)



We’re thrilled to be working with Tolstoy. It allows us to showcase UGC and video in an interactive format directly on our PDPs. Our customers appreciate authentic, raw content that shows the product in real-world use. This enhances trust and helps them make more informed purchasing decisions.



Ecommerce Manager @ Skin Rocks

### +14%

Conversion Rate Lift

Positive Customer Response

Frictionless Experience

[Read full story](https://www.gotolstoy.com/customer-stories/skin-rocks)